At Blue Banana, we were born to inspire and motivate each person to explore the world consciously and responsibly, because we believe that adventure is the path to finding and developing the best of oneself, connecting with the environment and sharing experiences full of fun and discovery that resonate with both nature and those who inhabit it.

Sustainability has been a part of our strategy from the beginning, and it reflects our ESG commitment and actions. We're aware that we still have a lot to learn, but we're a long way from where we were years ago, and we feel we're on the right track.

In 2023, we developed our first Sustainability Report.

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We have developed a "Blue Banana Conscious" Sustainability Plan that reflects our company's principles of action and commitments and organizes our path toward sustainability into five major lines of action, aligned with our values ​​as a company.

HONESTY

We have always presented our business as it is, without reservations or complexes, because we believe that success is not at the end, but along the way. We want to grow and generate wealth supported by an honest business and by creating honest products. We are committed to transparency, ethics, and compliance in the governance of our organization and in the management of operations and people to inspire a new way of doing things.

COMMITMENT

We are committed to people and the community. We always strive for the care, development, and enthusiasm of our team; the satisfaction and engagement of our customers; and the growth of our suppliers, partners, and collaborators. Our constant concern is the well-being of the people and communities in which we operate; we want to inspire a new way of living.

INNOVATION

We always apply all our energy and creativity to developing iconic products and stimulating experiences that are increasingly responsible, efficient, and sustainable. We've innovated from the very beginning with our new way of seeing and understanding the world and business, with our new idea of ​​adventure and sustainability. From our conception as a digitally native brand to our commitment to ecological and circular materials, we demonstrate an exceptional ability to merge fashion, technology, adventure, and sustainability.

RESPECT

We walk the planet with the goal of leaving it as we found it, respecting nature with every step we take. Our vision is a world where humanity and the natural environment coexist in balance, ensuring a sustainable and healthy future for present and future generations.

AUTHENTICITY

We strive to build a legacy beyond our brand. We know we can't change the world, but we can change the relationship people have with it. We are convinced and committed to giving back to our entire environment some of the value we receive: to nature, to our employees, to our customers, to the community...

OUR SPIRIT ARE OUR VALUES

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